Stop burning money on SEO and Ad Spend

Stop burning money on Ad Spend and SEO. Connect directly to your customers.

September 02, 20253 min read

Trying to rank your e-commerce site for "toner cartridge"? You're not alone, and you're not gonna win.

Amazon’s already there. So is every big-box office supplier. Even your competitors are flooding Google with ads.

But EasyOrder does something SEO never will:

It keeps your current customers from ever needing to Google in the first place.

Private reorder portals. Custom forms. One-click desktop access.

No search. No ads. No churn.

Why Chasing SEO Traffic is a Losing Game, and What Actually Keeps Customers Reordering

Let’s be honest for once.

Trying to rank for a term like "toner cartridge" in Google is like opening a lemonade stand outside a Walmart. Every reseller has thought about it. Some even have spent thousands trying.

Most mid size dealers and resellers never win that game.

Big-box stores, Amazon, and SEO-optimized large players dominate the first page. The paid ad spots are soaked up by companies spending five or six figures a month.

Even if you do get a few clicks?

They’re just deal-hunters. No loyalty. No relationship. No reorder.

The Cost of E-commerce



Why Most Websites Don’t Work Anymore...

That website you paid for in 2018? It’s not converting.

It’s slow. It’s generic. It’s built like an online brochure, maybe has a web form for reordering supplies. Its not a tool your customers actually use.

You might have a "Shop Now" button and some shopping cart software. But it’s not built for repeat buyers. It’s built for someone to maybe poke around once and then leave.

And that’s what most folks do.


The EasyOrder Shift, hoping your client finds you to connecting to them directly.

EasyOrder flips the model.

Instead of spending money just to get found, we help you never get forgotten.

Every customer gets their own private reorder page. With their pricing. Their items. Their own desktop icon.

They don’t need to search Google. They don’t need to remember your website address. Not even a username and password. They just click, reorder, done.

That’s what keeps them from drifting to Amazon or somewhere else. Not coupons. Not SEO. Convenience.


And for Your Sales Reps? It’s a Game-Changer

Let’s say your rep meets a new potential client. Maybe at a chamber event. Or they walk into a local office.

They don’t need to send them to your generic website.

They can say: “Let me set you up with your own EasyOrder form. It’ll have just what you use, your pricing, and it’ll be on your desktop. No logins. No confusion.”

That feels different. Because it is different.

We train sales reps to walk into a potential customers office, and when the get an opportunity to quote: Step out for 5 minutes, create their custom account, send the welcome email and then walk back in to show them their order form. Get the one-click icon on their desktop.

EasyOrder gives your reps a reason to close. A tool to show. And a relationship to build.

No other website can promise that.


Let’s Break Down the Difference

Most Info or E-commerce Sites:

  • Built for first-time buyers

  • Rely on Google, SEO, or ads

  • Everyone sees the same pricing

  • Hard to navigate

  • Easy to comparison-shop against

  • No stickiness, no loyalty

EasyOrder:

  • Built for reordering

  • No SEO or ads required

  • Private pricing per client

  • Desktop icon for instant access

  • Only shows what they order

  • 90%+ reorder rate


No More Chasing Clicks. Just Repeat Orders.

We built EasyOrder because we ran a toner business ourselves. We watched customers wander off, not because they were unhappy, but because they forgot how to come back.

That doesn’t happen anymore.

Because once you give them EasyOrder, it's too easy to order anywhere else.

If you're ready to stop pouring money into clicks that don’t convert and start building loyalty that sticks...

Watch the demo →

Or give me a call.

Kat

800-640-1160

Kat Kotrla is the founder of Monster Systems and the visionary behind EasyOrder, the industry’s most efficient ordering platform for ink and toner resellers. With a background in design, marketing, and product development, Kat turned a small family business into a game-changing software company that helps resellers streamline ordering, boost customer retention, and compete with larger retailers.

For over 20 years, Kat has been dedicated to innovation, simplicity, and customer-first solutions, ensuring that independent resellers have the tools they need to thrive in an evolving market. His expertise, combined with a passion for helping small businesses succeed, has made Monster Systems a trusted partner in the industry.

Kat Wilder Kotrla

Kat Kotrla is the founder of Monster Systems and the visionary behind EasyOrder, the industry’s most efficient ordering platform for ink and toner resellers. With a background in design, marketing, and product development, Kat turned a small family business into a game-changing software company that helps resellers streamline ordering, boost customer retention, and compete with larger retailers. For over 20 years, Kat has been dedicated to innovation, simplicity, and customer-first solutions, ensuring that independent resellers have the tools they need to thrive in an evolving market. His expertise, combined with a passion for helping small businesses succeed, has made Monster Systems a trusted partner in the industry.

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